Privacy Policy
Last updated: March 2026
Introduction
Rides.rs ("we", "us", "our") operates the rides.rs website and airport transfer booking service. This Privacy Policy explains how we collect, use, and protect your personal data when you use our services. By using our website or booking a ride, you agree to the practices described in this policy.
What Data We Collect
We collect the following personal data when you make a booking: • Full name • Email address • Phone number • Pickup address • Flight number (optional) • Company name and tax ID (if paying by invoice) We also collect technical data automatically: • IP address and browser type • Pages visited and time spent • Device information
How We Use Your Data
We use your personal data to: • Process and manage your booking • Communicate pickup details with your assigned driver • Send booking confirmations and status updates via email • Issue invoices and process payments • Improve our service quality • Comply with legal obligations
Cookies
We use essential cookies to maintain your session and booking state. We do not use advertising or tracking cookies. Essential cookies include: • Session authentication (for My Bookings access) • Language preference • Booking form state (temporary, cleared after booking)
Data Sharing
We share your data only with parties necessary to fulfill your booking: • Transport company and driver assigned to your ride (name, phone, pickup address, flight number) • Email service provider for transactional emails We do not sell, rent, or share your data with third parties for marketing purposes.
Data Retention
We retain your booking data for the duration required by Serbian tax and commercial law (minimum 5 years for financial records). You may request deletion of non-essential data at any time by contacting us.
Your Rights
Under applicable data protection laws, you have the right to: • Access your personal data • Correct inaccurate data • Request deletion of your data (where legally permitted) • Withdraw consent for non-essential processing • Request a copy of your data in a portable format To exercise any of these rights, contact us at info@rides.rs.
Data Security
We implement appropriate technical and organizational measures to protect your personal data, including: • Encrypted data transmission (HTTPS/TLS) • Secure database storage with access controls • Regular security updates and monitoring • Limited access to personal data on a need-to-know basis
Changes to This Policy
We may update this Privacy Policy from time to time. Significant changes will be communicated via email or a notice on our website. The "Last updated" date at the top of this page indicates the latest revision.
Contact Us
If you have questions about this Privacy Policy or your personal data, contact us at: Email: info@rides.rs Website: https://rides.rs